Bet365 Review

Bet $1 Get

$200

Available In

CO, NJ, OH

8
More about PROPS Scoring >
Bonuses & Promotions
Mobile App & Website
Registration & Cashier
Betting Options
Comparison

Bet365 Review

Last Updated: January 18, 2023

Bet365 began as a small-scale project developed by Denise Coates in a small portable building in Stoke-on-Trent, a city in the central part of England. It wasn’t until 2001 that Coates decided to launch the service after building a digital platform officially.

In May of 2012, the company began to explore the possibility of marketing its brand in a major sports league. By 2016, Bet365 expanded its international offerings, including Premier League sponsorship deals.

As of 2018, Bet365 reported successful numbers in revenue and profit in the overseas market.. The company has recently entered the U.S. market by signing with New Jersey and Colorado casinos.

Bet365 has partnered with Empire Resorts and the Resorts World Catskills casino in New York for a retail sportsbook. The brand expects to expand its online sportsbook operations into more states as well.

Top Reasons to Choose Bet365

  1. Internationally-Recognized Brand
  2. Access to Bet365 Casino (NJ)
  3. Player-Friendly Welcome Bonus
CLAIM OFFER

Q&A

  • How old do you have to be to bet online at Bet365? According to Bet365 guidelines, all users must be at least 18 years of age to use their betting services. In addition, all users will have to undergo a process to prove and confirm their identity and age. Still, betting regulations will range from state to state, so the sportsbook recommends that all users check other laws applicable in their geographical locations.
  • Can I bet on Esports at Bet365? Yes. Bet365 has a wide range of esports to choose from. Some of the most popular games on the list are as follows: Call of Duty Counter-Strike: GO DOTA2 FIFA betting Halo 5 Hearthstone Heroes of the Storm Bet365 encourages users to browse their esports selections and find their favorite games. Bet365 is continually updating its esports game picks, and new options are usually available daily.
  • Is there a mobile Bet365 app? Yes. Bet365 offers users the option to access their services via their top-notch website or using one of the most advanced and user-friendly applications in the market. To do so, just browse through Bet365's main page, access their main service website, and look for all details regarding downloading their primary application.
  • Does Bet365 offer online casino games? Yes. Bet365 offers a wide range of some of the most typical casino games in the market. The most popular options are Blackjack, Poker, Roulette, and Baccarat. These games have several variations and dynamics that better suit all players' tastes. Bet365 encourages its players to closely look at their gaming catalog and identify the options that better fit their tastes.
  • Can I bet anonymously at Bet365? No. As in most sportsbooks, all users must follow a series of guidelines to provide their age and identity. Bet365 encourages users to constantly check the page's policies and requirements to review every step in opening a legal user account. Bet365 has also pointed out that any questions regarding the process can be cleared with their customer service department that works all year round. It's also known for being one of the most responsive in the market.
  • How do I report a problem with Bet365 to regulators? If any problems arise during any of the account creation steps or the gaming dynamics, Bet365 offers a well-rounded customer service platform. Given Bet365's application of IBAS guidelines, the sportsbook is committed to solving every issue reported and addressed with their customer service department. Therefore, the recommendation is to head straight to Bet365 Customer Service channels to address all reported issues.
  • Can I bet on MMA at Bet365? Yes. Bet365 offers MMA and Boxing as part of their top fighting dynamics. Among these fighting options, Bet365 also provides other major sports such as Soccer, Horse Racing, Baseball, American Football, Basketball, Rugby, Hockey, and Cricket. In addition, Bet365 keeps encouraging its users to explore all betting options available on their betting platforms.
  • Can I get free bets at Bet365? Yes. Bet365 is well known for offering some of the most attractive promotions and discounts in the market. They have an extensive range of pre-match and in-play promotions which are sent to customers by email or web message. In addition, customers without an account can take advantage of Bet365's sign-up bonuses, where you can get a certain amount in free bets. Bet365 is constantly releasing free bets that players can take advantage of. Most of these apply to specific sporting events.
BET NOWBet $1 And Get $200 in Free Bets at Bet365!

Methodology

Bonuses & Promotions
8/10

While $200 isn’t the largest bonus available among U.S. online sportsbooks, Bet365 awards its bonus on any $1 bet or larger, win or lose.

Mobile App & Website
7/10

The Bet365 app gets an average 3.0 out of 5 stars rating from both Apple iOS users and Android device owners.

Registration & Cashier
8/10

Bet365 online sportsbook offers a solid lineup of cashier options, including PayPal, PaySafeCard, online banking, and credit/debit cards.

Betting Options
9/10

Bet365 includes an extensive menu of sports, including a selection of international and niche sports that compete with any U.S. online book.

Comparison
8/10

Bet365 comes to the U.S. with a reputation as one of the most internationally-renowned online gaming brands. The U.S. version of Bet365 offers a solid online sportsbook option.

Internationally-Recognized Brand
Access to Bet365 Casino (NJ)
Bet $1 Get $200 Bonus

Bet365 vs. Unibet

 Bet365 Sportsbook ReviewUnibet Sportsbook review
Availability
Selection of Sports
Mobile App
Welcome Bonus

The Matchup

Both Bet365 and Unibet expanded into the U.S. after establishing respected online gaming brands overseas.

Unibet currently offers online sports betting in more states than Bet365, giving Unibet the checkmark in that category.

Both Unibet and Bet365 offer an extensive array of sports and ways to bet. Both platforms cater to bettors looking for the full gamut of domestic, international, and niche sports.

The mobile apps from both Bet365 and Unibet have room for improvement, at least according to reviewers on Google Play and the App Store.

Bet365 gets the nod in the welcome bonus category, giving away $200 in free bets for essentially just signing up with the online sportsbook.

Bet365 Review

While most sportsbooks share common attributes and sports markets, Bet365 can stand out in a few areas in online sports betting. First, its extensive experience has allowed it to provide certain competitive advantages sports bettors appreciate.

The Bet365 U.S. online sportsbook offers the full gamut of sports betting options. That menu includes all of the traditional betting markets, same-game parlays, in-play bets, and more.

Some of the specific sports you can put on your bet slip from the A-Z sports menu at Bet365 include:

  • Baseball
  • Football
  • Basketball 
  • Hockey
  • Rugby
  • Table Tennis
  • Soccer
  • Esports

You can put together a same-game parlay on some games by using the Bet365 Bet Builder. This feature allows you to create your own personalized sports bet from any qualifying bet listed for a particular game.

Bet $1 Get $200 At Bet365

Top Promotions & Discounts

Although it’s common for sportsbooks to sustain a substantial offer of free bet credits, promotions, and discounts throughout most major sports seasons, Bet365’s outstanding financial position has allowed the company to offer some of the top incentives in sports betting markets. 

For instance, most sportsbooks will offer online bettors large bonuses if they sign in and create an account. Bet365 will keep offering these discounts and promotions even among some of its regular and most loyal users to keep them engaged in betting. 

Innovative Service 

Ever since its first days, Bet365 has edged competitors by taking risks without considering mainstream tendencies in the market. For instance, the company went live with its digital platforms before most of its competitors were still in the process of analyzing what the best move was. 

Years later, the company continues to transition its service to faster and more efficient platforms, improving the overall quality of its site and application. To CEO Denise Coates, innovation and taking the lead with an advanced sports betting app has justified a significant percentage of the billion-dollar revenues the company has recorded in the last ten years. 

Strategic Marketing Campaigns

To most European users, Bet365 is truly an unavoidable brand for their favorite sports. Most tend to relate it as simply the top online gambling site. Yet, this is what Bet365 has accomplished by joining one of the most popular sports leagues globally, the British Premier Soccer League. 

With consistent strong marketing campaigns, the company has also placed its brand in most international markets without having a direct offer in such countries. Furthermore, by targeting some of the most prominent global markets and decentralizing operations in tax-free countries, the company has increased its marketing budget to keep its brand at a higher scope. 

What Sports Can I Bet On At Bet365?

Bet365 betting markets are available in the following sports leagues (as well as numerous others):

Claim Your Welcome Bonus At Bet365

Props.com readers can follow these steps to opt-in for the Bet $1, Get $200 offer from Bet365:

  • Click the “CLAIM OFFER” or “BET NOW” links in this review. These links will redirect you to the Bet365 website.
  • Once you’re on the Bet365 site, click the “Join Now” button.
  • Fill out the details requested on the next screen. These details include your first and last name, date of birth, last four digits of your social security number, email address, phone number, and physical address.
  • Note that must be located in Colorado or New Jersey when you place a bet on Bet365, but you don’t have to live in one of those states.
  • Create a username and a password. You’ll also see a field for a bonus code, but you don’t need to enter a promo code if you sign up through Props.com.
  • Click the “Join Bet365” button.

Once you’ve joined, navigate to the cashier and make your first deposit. After that, make a bet of $1 or more, and you’ll get $200 in free bets added to your account.

As a final piece of advice, Bet365 recommends all users check the steps outlined by the company before signing up and verifying all data about a specific user. Bet365 has commented that their processes only include the most basic steps, yet there are particular requirements that new players must comply with.  

Bet365 Vs. Other Sportsbooks

You can see how the bonuses at Bet365 stack up against other online sportsbooks with the guides below:

How Do I Know That I Can Trust Bet365? 

Bet365 has been around longer than most and has developed a solid reputation in Europe and within sports betting. As it expands into the U.S. market, it brings substantial importance to the country. 

Who regulates Bet365?

Like other major international sportsbooks, Bet365 has also expanded its significant operations to Malta. The Malta Gaming Authority (MGA) currently regulates and licenses the company. The British Gambling Commission also oversees Bet365’s operations in England. 

With its expansion into the American market, the New Jersey Division of Gaming Enforcement also granted Bet365 the benefits of operating within state boundaries and partnerships with local state casinos. The company also holds a similar license in Colorado and is granted by the Colorado Division of Gaming.

Why Should I Trust Bet365?

Aside from being regulated by some of the most trustworthy gaming commission authorities around the globe, Bet365 has exponentially grown to become one, if not the most prominent brand in the market. With a workforce of over 5,000 employees and over 60 million users worldwide, Bet365 dominates the market. 

It has done so by promoting fair and proper betting dynamics. Therefore, the company has also incorporated the usage of Independent Betting Arbitration Service, or IBAS, which is an agreement to disclose delicate financial information regarding transactions carried out by users on the gaming platform. 

Bet365, in line with their IBAS guidelines, has agreed to implement this financial information to solve significant disputes between the company and customers if encountered. 

Bet $1 Get $200 At Bet365

How Do I Get Paid If I Win?

Some of the most common cashout methods offered by Bet365 are: 

  • Debit and credit cards (Visa, MasterCard)
  • Bank Transfer
  • PaySafe
  • PayPal
  • Skrill
  • PaySafe
  • Bet365 MasterCard
  • PayNearMe

Bet Types Offered at Bet365

Who Is The Company Behind Bet365? 

Bet365 is a trading name of Hillside (New Media) Ltd. Operations, including payments through the European affiliate program, are carried out under that name.

Company Facts

Since its early start in 2000, Bet365 has remained a privately owned company. Denise Coates founded the company as a small-scale project which resulted in one of the most extensive business endeavors in the industry. 

From launching its online platform to making its service available across a wide range of countries, Bet365 has always led the market with bold moves that have provided the organization with tremendous advantages. 

Bet365 announced in 2018 that it would launch in the United States, starting in New Jersey. The partnership was with Hard Rock Hotel & Casino in Atlantic City.  In September 2021, the company announced plans to launch in Colorado through a licensing deal and revenue sharing agreement with Century Casinos.

Management Profiles

Denise Coates founded the company back in 2000 and held the leading role as Chief Executive Officer of Bet365. Denise embarked on the business world by working in her family companies in accounting and finance. 

Still, until 2000, when she had officially finished school, she pursued the creation of Bet365 by purchasing the company domain. Since then, Denise has perfected her leadership role to become, according to Forbes. She is one of the UK’s most influential women in business. 

John Coates currently holds the joint CEO position at Bet365 as part of a shared leadership role with his sister Denise. It was back in the company’s early years when John, who had finished his studies in Boston, decided to join his sister in the endeavor that became Bet365. 

John was a key figure in orchestrating large-scale negotiations with Premier League sponsors such as Stoke City. Since then, he shared the responsibility with his sister of constantly leading the company with bold moves to innovate the company and the market. 

Bet365: Did You Know? 

Bet365’s Denise Coates Is One Of The Highest-Paid CEOs In The World 

Given the success Bet365 has achieved throughout the last decades, the company has thrived on financial success. Most funds are reinvested in company operations and improve all services across their offer. However, the company uses some funds to fulfill demands from top company executives. 

For example, Denise Coates made the headlines as one of the highest-paid CEOs globally by cashing out an outstanding $200 million in 2018 and approximately $450 million in 2020. 

First Major International Operation In England

Bet365 opened in England as the first official sportsbook to take wagers from international players. Their sports offer was so large that bettors started taking a significant interest in other forms of international sports. Bet365 opened the path for many future sportsbooks to offer betting services to European clients in major leagues such as the NFL, NBA, MLS, and NHL. 

Bet365 Stands In The Top Three Of The Largest Sports Betting Companies In The World

In 2020, with almost $4 billion in revenue, Bet365 became the third-largest sports betting company in the world. However, the UK-based and Malta regulated giant came short of International Game Technology’s $4.69 billion and VGC Holdings, current owners of Tipico, with $4.33 billion in revenue. Nevertheless, it makes Bet365 one of the most prominent players in the gaming industry and one of the most trustworthy companies to offer betting services globally. 

Bet $1 Get $200 At Bet365

241 Articles

State-By-State Analysis

Bet $1 Get

$200

Available In

CO, NJ, OH

Colorado:Bet365 Colorado launched in September 2022.
New Jersey:Bet365 NJ became legal in April 2020.
Ohio:Bet365 Ohio went online in January 2023.
BET NOWBet $1 And Get $200 in Free Bets at Bet365!