Betr has announced a peer-to-peer product update named “Group Mode” for its Betr Picks product.
With the news, Betr Picks has also announced an expansion into two more states, and a handful of further state launches are coming imminently.
Betr Picks Adds Group Mode, Expands Foothold
Group Mode is Betr’s pick’em format in a peer-to-peer setting in which users will pit their entries against one another.
The product update has propelled Betr Picks to go live in Florida and Massachusetts, with more jurisdictions on the way.
🚨 MASSIVE DAY FOR BETR 🚨 pic.twitter.com/RDLUtSFa4a
— betr (@betr) August 29, 2024
Along with the newest additions, Betr Picks has immediate plans to expand into Virginia, Arizona, Tennessee, Missouri, Alabama, West Virginia, New Hampshire, and Delaware.
The planned expansion would mean the product would be available in 33 states and Washington, DC.
Ahead of the official start of the 2024 NFL season, Betr also announced a refresh to its sportsbook in the press release in what was an eventful day for the operator.
Said Joey Levy, founder and CEO: “We are thrilled to launch Group Mode for Betr Picks and to soft launch the new Betr Sportsbook.
Today’s two product launches represent an important inflection point for Betr – Betr Picks will now be available to 65% of the U.S. population, enabling us to welcome millions of new sports fans to Betr for the first time, while the new Betr Sportsbook puts us on a path towards ramping investing in this vertical and positions us as having made the most progress towards competing in the Online Sports Betting industry amongst the other market leading fantasy sports pick em’ operators. Significant product improvements are on the way across both Picks and Sportsbook but we are proud of the quick progress we have made here.”
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