Betfred Review

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Betfred Review

Last Updated: May 1, 2023

Betfred USA provides mobile betting services and runs retail sportsbooks in various states in the U.S., with plans to expand. Bettors in Colorado and Arizona may place bets online using the Betfred mobile sportsbook app. 

Even though the Betfred brand is well-known worldwide, the company’s presence in the U.S. is relatively new. Following collaborations with casinos in Iowa and Colorado to run their retail and mobile betting operations, Betfred took its first steps into the U.S. market in 2019. 

This full review includes everything you need to know to wager with Betfred. You can use the “Bet Now” or “Claim Offer” links in this Betfred Sportsbook review to sign up and claim up to $1,111 in free bets.

Top Reasons to Choose Betfred

  1. International Brand
  2. In-Play Betting
  3. Desktop and Mobile App
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  • How old do you have to be to bet online at Betfred? Each state mandates the minimum age for gambling and betting. However, most likely, the age required will be 21 years.
  • Can I bet on college sports on Betfred? Yes. If your state allows collegiate betting on sporting events, Betfred does offer some limited options.
  • Is there a mobile Betfred app? Yes. Betfred has a usable mobile betting app that offers a comprehensive mobile betting experience.
  • Does Betfred offer online casino games? Yes. There is a casino section at Betfred that offers casino games. However, it is separated from Betfred.
  • How do I report a problem with Betfred to regulators? Betfred has several options for you to contact their decent customer care team, such as email, phone call, and more.
  • How do I get paid when I win at Betfred? You can take out your winnings through several different banking options, including credit cards, e-wallets, and bank transfers.
  • Does Betfred offer betting on all major sports? Yes. Betfred does offer to bet on all major sports. However, betting depth is somewhat lacking.
  • Does Betfred offer prop bets? Yes. Betfred does offer prop bets. Check out and explore to find the ones you are interested in.

Our Betfred Sportsbook Ratings

Mobile App & Website

Betfred currently dedicated Apple iOS and Android mobile apps for Arizona and Colorado bettors. Betfred also powers the Wind Creek Bethlehem Sportsbook app in Pennsylvania.

Registration & Cashier

Some of the most reliable deposit options at Betfred include Play+, VIP Preferred (ACH/eCheck), and bank transfer. You can register for Betfred in your state using the “Play Now” links in this review.

Mobile Betting Options

You’ll find plenty of betting markets open for wagering at Betfred, including a solid lineup of in-play and international betting opportunites.


Betfred’s U.S. expansion brings a solid, internationally-recognized bookmaker to the domestic online market.

International brand
In-Play betting
Desktop and Mobile app

Betfred vs. Unibet

 Betfred Sportsbook Review
Welcome Bonus
Mobile App
Selection of Sports

The Matchup

Both Betfred and Unibet bring internationally successful brands to the U.S. legal online sports betting market.

The two books both present a solid mobile betting option. Unibet is currently available in six states, while Betfred offers betting in four states. Betfred will soon launch mobile wagering in Nevada and Louisiana as well.

App Store and Google Play reviews indicate that the mobile apps offered by both Betfred and Unibet are solid, but could improve.

Betway and Unibet both offer a menu of betting markets that include U.S., international, and niche sports. Both platforms offer live/in-play betting and a host of other ways to bet.

Betfred Review

In-play betting, better live streaming, analytics, payout, and various promos are all available on the Betfred Sportsbook website. Betfred has a few minor problems compared to the more renowned bookmakers, which we will discuss more below, but they mainly relate to design and the need for more in-depth sports betting offerings.

At Betfred, new clients will discover a distinctive signup deal and a slew of additional long-running promos, particularly for football and horse racing. 

Betfred has several traits that it has developed to try to stand out from other sportsbooks. First, as one of the longest-surviving operators among global sports betting sites, it knows what sports bettors want.

This Betfred Sportsbook review takes a look at the different betting markets, banking methods, eligible states, and other features offered by the Betfred Sports U.S.-facing online sportsbook..

Live Betting

Betfred Sportsbook employs the Bitstream interface, which makes it simple to place bets instantaneously, and they’ve just improved the in-match metrics, visuals, and scoring, which the interface needed. As a result, the odds are changed frequently throughout any match, and the prices are competitive.

Betfred’s in-play service is undoubtedly second compared to live choices supplied by other major sportsbooks, whose bettors can view complete match information, live odds, and, in most instances, a live stream of the event taking place best.

Betfred’s streaming service includes football, tennis, snooker, cricket, volleyball, handball, ice hockey, and various other sports. Players can access it by choosing the Bet Live option from the In-Play area.

You may watch any other live streams as long as you have a paid account balance, except for horse racing and greyhounds, where you must wager on the race to watch.

Old-School Interface

As one of the more prominent and more experienced online gambling operators to create a presence in the U.S., Betfred has knowledge and expertise in covering sports leagues domestically and internationally. has a basic UI structure that bettors should know. It offers a navigation menu on the left and open markets taking up most of the screen.

Due to a well-organized menu that shows crucial links towards the top (in-play betting, promotions, support, and house rules) and a second menu displaying the major leagues of each day. It includes a third menu listing all current sports from A-Z, and navigation is straightforward.

24/7 Customer Service 

Betfred provides service through phone, text messaging, and email to all its customers. After placing a test call to the Betfred help center, you would receive an immediate response from a friendly and competent support representative who will speak fluent English.

If Betfred wants to enhance customer service, one thing they could do is include a self-help guide or FAQ someplace on their website. Unfortunately, at this time, neither the Betfred website nor the Betfred mobile applications give solutions to commonly asked questions.

Bonus Offers Vary By State

Betfred offers different bonuses, such as free bets, deposit bonuses, and new player bonuses. In addition, Betfred Sportsbook gives an introductory welcome bonus to all new clients, although the specifics differ from one state to the next. 

You can sign up for a Betfred account in Arizona, Colorado, and Iowa and unlock a “Bet $50, Get $250” bonus. When you register at Betfred through the “Play Now” links in this review, you’ll earn $250 in free bets if your first bet is $50 or more.

During the registration procedure, Betfred requests that you provide a bonus code. However, new clients may bypass this step for the time being. No Betfred promo code is required to qualify for the $250 in free bets. 

Unlike other risk-free bet offers at competing online betting sites, the Betfred welcome bonus awards free betting credits whether your first wager wins or loses. Betfred’s free bet promo allows you to not only bet risk free, but earn guaranteed free bet credits after you make your first deposit.

Betfred Vs. Other Sportsbooks

You can see how the bonuses at Betfred stack up against other online sportsbooks with the guides below:

What Sports Can I Bet On At Betfred?

Betfred betting markets are available in the following sports leagues (as well as numerous others):

Claim Your Welcome Bonus At Betfred Sportsbook

Click on the green Register icon in the upper right corner of the screen to join Betfred from the app or the website. Then, wait for the registration page to load.

  • Click the “CLAIM OFFER” or “BET NOW” links in this review. This link will take you to the Betfred Sportsbook website.
  • Enter your email address and password
  • To declare that you are above the age of 18, check the box
  • Fill out the following parts of the site, which include your personal, contact, address, and settings information – don’t worry about the Betfred signup code; you’ll receive the welcome bonus anyway
  • Finally, click the “Continue” button
  • Process any verification if that is required

Is Betfred Sportsbook Legit?

Betfred is a sports betting operator with a solid background and a global reach. As such, it’s a name that has garnered a lot of respect and attention. 

Who Regulates Betfred In The U.S.

In compliance with the U.S. legislature, each state has complete control over the gambling and sports betting within it. Therefore, in whichever state Betfred is legal in the U.S., it has acquired a valid betting license by that state’s regulatory body.

Betfred Legal States And Regulatory Agency

  • Arizona – Arizona Department of Gaming
  • Colorado – Colorado Gaming Control Commission
  • Iowa – Iowa Racing and Gaming Commission

Trusting Betfred Sportsbook

With so many online gaming and sports betting firms, no one wants to have safety issues and trust difficulties in 2022. Therefore, online gamers constantly look for a secure site that protects their personal information.

In this regard, the Betfred betting site will not disappoint you since it is fully licensed. To guarantee that all gamers are above 18, strict regulations are in place along with encoded security channels.

Because licensing is a crucial aspect of the Betfred sportsbook, it’s worth mentioning the certification. The Gibraltar Gaming Commission and the regulatory bodies in the U.S. states oversee the Betfred gaming and betting site. 

In addition, the website takes part in initiatives that promote responsible gambling and improve gambling awareness. For all gamers, age verification is required, and you will be required to provide personal identification to get access to the site.

Methods Of Making A Deposit At Betfred

It’s not difficult to deposit at Betfred Sportsbook. First, log in to your account and choose “Deposit” from the drop-down menu. You will see a series of fields that you must fill out. Then, type in your deposit amount (minimum deposit $10) and confirm it with your password.

Betfred debuted in the U.S. with a limited selection of deposit options but has gradually expanded its offering. Customers may now fund their accounts using the following methods:

  • Debit cards
  • PayNearMe: A cash deposit made in person at a store that is closest to you 
  • Play+ Prepaid card: A prepaid card account that clients may fund using Visa, MasterCard, or PayPal
  • ACH: When you make an ACH/eCheck deposit, money is sent straight from your bank account to your betting account
  • Cash at a casino (only where available and applicable)

Withdrawing At Betfred

You must first complete the site’s usual security procedures, including presenting documentation proving your identity, before making a withdrawal at Betfred Sportsbook. This may take up to 48 hours to process, besides the time it takes to process your initial withdrawal. 

You won’t have to perform these checks again for future withdrawals after you’ve done them for the first time. The method you pick to make a withdrawal at Betfred will determine how soon you get your money.

There are several Betfred cash out methods available:

  • Credit Cards
  • Debit Cards
  • Skrill
  • PayPal
  • Neteller
  • Wire Transfers

The transaction times may vary:

  • 3-5 working days for debit cards
  • Services for e-wallets will be up to 2 days
  • Up to 7 days for a bank transfer

About Betfred Sportsbook

Fred Done created Betfred, a sportsbook located in the U.K. In 1967, it started as a single betting store in Ordsall, Salford. Its headquarters are in Birchwood, Warrington, and offices in Media City and Salford Quays. The firm’s online gaming site,, is registered abroad in Gibraltar as Petfre Limited.

Fred Done used money from a successful bet on England to win the 1966 World Cup to open the first Done Bookmakers store. Done Bookies purchased the Robert Walker network of bookmakers in 1997, bringing their total number of locations to one hundred. 

Betfred is the U.K.’s most prominent independent retail bookmaker, thanks to a combination of organic and acquisition development. Done Bookmakers launched their first shop in the Greater London region in 2002, bringing the total number of stores countrywide to 200 by 2000. In addition, Betfred’s digital platform was created in 2004 and offers sports betting, online casinos, online gaming, bingo, lotteries, online poker, virtual sports, and pool betting. 

The People Behind Betfred

Fred Done, Betfred’s billionaire owner and founder, spearheaded the company. However, he was replaced in the CEO role in march 2021 when Joanne Whittaker was appointed.

Bryan Bennett is Betfred USA’s chief operating officer. He has been in the role since October 2019 after spending over two and a half years with San Diego Sports Innovators. He is also a former senior VP at American Gaming Systems. 

Cynthia J. Hays is the operator’s VP of Compliance. She has a strong background in gaming compliance and has been with Betfred for a little more than two years. Previously, she held the Corporate VP of Compliance for gaming operator JACK Entertainment.

Betfred Iowa operates online in partnership with Grand Falls Casino, while Betfred Colorado partners with Saratoga Casino Black Hawk. Betfred Arizona offers online sports betting as a license partner of We-Ko-Pa Casino Resort.

Facts About Betfred Sportsbook

A Comprehensive Mobile Sports Betting Experience

Betfred’s mobile app received a decent 3.9 out of 5 stars from over 7,800 reviews, which isn’t terrible but is lower than some of its rivals. Unfortunately, several users have reported that the app is experiencing technical issues. 

Of course, this is dependent on the app version and the system on which the consumer is using it. To Betfred’s credit, it keeps upgrading the app to alleviate many of these difficulties, hopefully. The current version seems smoother on smartphones, but it is still not up to par with the most exemplary mobile applications. 

The app’s appearance, accessible for Android and iOS smartphones, is still a touch old-fashioned. It’s relatively complex to discover deals or specific marketplaces (you have to scroll right on the secondary menu), and the whole app needs some improvements to bring it up to par with other offerings. 

Most bettors believe that Betfred’s desktop website is more reliable than its app and that it is also much simpler to browse using a mouse or similar device. It has the same layout as other sites, with a menu on the left and at the top of the screen, promos, popular betting markets or in-play betting at the top of the page, and a bet slip on the right.

A Decent Variety Of Sports Options

Betfred allows you to wager on various sports, but the depth of markets per sport and every event isn’t quite up to par with other operators. However, Betfred continues to add new markets as it gains a more significant foothold in the U.S.

Various Betting Markets Are Available

When it comes to the sorts of bets available, one has to look at the website for any specific event to discover Betfred’s selection. In addition, Betfred Sportsbook offers different bet types on significant sporting events, resulting in several hundred various individual betting opportunities.

There are several other sorts of wagers available at Betfred Sportsbook, including all of the traditional pre-game bets on the point spread, Moneyline, and total, as well as many more, including:

Betfred Loyalty Program

While some websites provide a variety of VIP and loyalty programs, others offer minimal information on the issue. The Betfred website is not one of them since it gives off the idea of being legitimate. The loyalty rewards, such as reloading bonuses and VIP awards, only add to the allure of online gaming.

If you can consistently play on the site and earn VIP prizes, you will receive great prizes, including a personal VIP management team and quick withdrawals. This is also an option for players who like pushing the table limitations and increasing their chances of winning. When it comes to boosting the playing experience on the Betfred site, the VIP club offers a lot of value.

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State-By-State Analysis

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Arizona:Betfred Arizona is legal and live!
Colorado:Betfred Colorado is legal and live!
Iowa:Betfred Iowa is legal and live!
Virginia:Betfred Virginia is legal and live!